Kristina Stepanova

I worked with Kristina Stepanova, a cosmetologist in Luanda, Angola, to reposition her brand for an upscale audience. Through a new visual identity, marketing materials, and digital storytelling, her brand evolved into a refined representation of expertise and trust.

In just eight months, we grew her audience from 1.5K to 2.5K followers, improving lead conversion and retention through consistent, elegant visuals and client-focused messaging.

Services Delivered:
• Brand identity and repositioning (brand guidelines, colors, style guide)
• Social media management (daily stories, weekly reels)
• Print materials (cards, price lists, packaging)
• Visual storytelling for luxury positioning,
• Community engagement and lead nurturing.